Holiday Rental (Airbnb & Booking type)
Web Design • Graphic Work • Social Media
The business
Oneiro Glico is a holiday rental company that offers its services on Airbnb, Booking, and other platforms. The owner only had a single page to showcase his rental and felt it was time to upgrade the website to a fully functional one where clients could make direct bookings and find helpful information that the owner could easily share via a link in a message when answering queries about the accommodation, transport options, and directions.
After evaluating the owner’s expectations and needs and determining whether something was technically feasible, I put forward an offer that would respect my client’s budget and business priorities.
We agreed to work in sprints and focus on a step-by-step process to ensure visual coherence.
sprint 1
Website Design & Content
Design of a responsive (fit all screens) bilingual website aligned with the logo colours, including: a landing page, four rental pages, two event pages, a booking page, five informational blog pages, and a contact page.
Refreshed logo font, improving readability and creating a more professional first impression for potential guests.
Conducted a photoshoot to provide accurate, updated visuals for the studio and villa.
Created custom visuals and icons tailored for the new website and branding.
Integrated Smoobu and Google My Business to enable direct bookings and improve Google Search visibility.
Wrote all website copy, including detailed room descriptions and blog content tailored to the target audience.
sprint 2
Graphic Design for stationery
Redesigning, copywriting, and editing the Welcome File for each individual holiday rental unit to ensure a cohesive guest experience.
Visual consistency induces a feeling of coherence and therefore trust for customers.
Creation of advertisement posters.
Creation of advertisement postcards.
sprint 3
Social Media Campaign
Shooting and editing of videos
Shooting and editing of pictures
Copywriting of all posts
During the year of posting, visibility and followers increased organically (meaning slower than a bot machine can offer). While it was a great experience, I will not have the time in the future for such a job, as it requires time to shoot, edit, and write each post. However, I am happy to teach you how to use editing tools so you can do your own social media promotion.
punctual support
Maintenance & Promo
